Bachan's | Brand Refresh

Bachan's | Brand Refresh

Brand refresh video for Bachan's made in collaboration with Stout Design

Client: Stout Design
Project: Bachan’s Japanese Barbecue Sauce Brand Video
Role: Motion Designer

The Project

The task was to turn static design into a living, breathing brand video. One that felt just as saucy as the sauce itself. Full of character work, kinetic text, and clean transitions, this video turned out really well and it was such a joy to collaborate with the team at Stout on this.

The Challenge

Stout did the heavy lifting here by giving Bachan’s a gorgeous new rebrand full of bold type, tasty textures, and packaging that makes you wanna grab a bottle immediately. My job was to come in and figure out how to tell the story of the rebrand and showcase it by having the elements dance together in a cohesive vibe.

The Results

We ended up with a video that felt fun, energetic, and very “Bachan’s.” It gave Stout a launch piece they could proudly show off to the client, and gave Bachan’s a way to flex their new look in motion across presentations, social, and beyond.

The Extras

The Credits

The Credits

The Credits